The Vision and How We Create Our Linen Clothes Collection

At Nomi Designs, we take pride in being a sustainable fashion brand dedicated to crafting exceptional linen clothing. Our commitment to merging style with environmental responsibility is evident in every step of our process, from ideation to the moment you receive our thoughtfully designed pieces. At Nomi Designs, we actively contribute to this commitment through thoughtful design, eco-friendly materials, and responsible production processes. In this article, you will learn how we start the process of choosing the right designs, and the colour palette. We also discuss how the production process happens, and the sustainability and support in the local industry. Join us on a journey towards a conscious and stylish world!

The Ideas Behind the Designs of Our Linen Clothing

Nomi Designs believes in crafting linen clothing that seamlessly combines comfort and style, resulting in timeless apparel that defies fleeting trends. Our commitment is to deliver garments that flatter the diverse shapes of both men and women while radiating a timeless quality.

We built our collection to ensure that each piece not only stands alone as a fashion statement but also effortlessly complements other items, allowing for versatile combinations.

Our vision is to offer clothing that endures the test of time, providing you with the opportunity to build a wardrobe that evolves with your style. One way to build a versatile wardrobe is by choosing clothes that can be easily mixed and matched across seasons. For instance, you can invest in a pair of pants that can be paired with a shirt in any season, allowing you to create several outfits. Check our lookbooks page for ideas on combining colours and items.

At Nomi Designs, we believe in the power of minimalism, comfort and elegance.

The Colour Pallette 

Each season, the choice of colours plays a crucial role in our design philosophy. Our colour palette consistently includes staple shades like black, blue, ivory, and natural. Additionally, we introduce a diverse range of colours such as green, yellow, purple, and more. The guiding principle is to ensure precise colour coordination, allowing you to acquire pieces that harmonize seamlessly not only within a season but also throughout the entire year. The source of our linen fabric is from Europe, and we purchase it from local Canadian fabric companies. In addition, you will find limited items made from quality organic cotton such as gauze and canvas.

The Designs


When we design our clothes, we focus on creating garments that compliment the female body and give women a sense of confidence, comfort, and pride in their bodies. The majority of our designs draw inspiration from Japanese design, featuring a minimalist aesthetic with a touch of sophistication and, of course, incorporating Nomi's signature style. Keep reading to discover more about our unique designs and the ideas behind them.

Linen Pants


We have three different pant designs. The Jordan Pants are designed for casual, everyday tasks, offering a relaxed and comfortable fit. Based on customer feedback, many express that they "live in these pants."

The Zohar Pants, on the other hand, were created for more formal jobs or special events, featuring an elegant and classic cut.

Lastly, the Jean Capri is designed to provide a versatile option with a 3/4 length. Whether you want to pair them with high boots in the winter, or sandals in the summer, on the beach, they offer a stylish and practical choice.

The Jordan Pants were created and influenced by the flow of harem pants, providing freedom of movement. They feature a relaxed fit, deep pockets, and a modern tapered ankle for a chic touch.
The Zohar Pants have an elegant and sophisticated design, suitable for celebratory events, formal office work, or simply strolling down the street.
One of our best-selling items is the Jean Capri. Originally created by a special customer's request, these pants have become a highly successful design. They are versatile for almost any event, with a relaxed design and exceptional comfort. Perfect for travel and always in style, they are adorned with Nomi's special signature on the bottom.

Linen Dresses And Skirts

Explore our diverse dress collection, featuring two main categories: long dresses and short dresses.

The long dresses include the Mila Wrap Dress. This versatile and free-flowing, uniquely wrapping dress can be worn loose for a flowy and relaxed fit, or tied on the side for a unique asymmetrical look to complement the female body shape. 
The Nicole Dress, affectionately known as the "bride's mom dress," has become a favourite for various occasions. We put a lot of thought into this design, aiming to create a dress that is more fitted, comfortable, and easy to move in. There are numerous details in this dress, including an internal snap around your bra strap to keep the shoulders securely in place. Elastic at the back ensures the waist sits comfortably while maintaining a flattering position on the body. The unique offset pleat is featured on both the front and back for added movement and comfort.
The Roz Dress: comfy, casual, and effortlessly stylish. With a snug top and flared bottom, it offers maximum coverage and easy movement. The open neckline and sleeveless design allow for easy layering and unrestricted motion. The gathered elastic sides create a feminine silhouette for a stylish and comfortable look.

The short dresses include the Hayley Dress which is knee-length and features a uniquely designed V-neckline that adds a touch of Nomi's signature style. You can wear this dress as a mini dress or pair it with our Jean capris for a cool tunic-and-pants ensemble, making it a versatile choice for various occasions.
The Carmen Dress is a playful and feminine mini-dress. The back elastic insert ensures that your straps stay in place as you go about your day and are wide enough to discreetly cover your bra straps. This dress was designed in just three hours, a remarkably short time compared to all the other designs. I saw a photo of a similar dress, and the idea for the Carmen Dress came to life very quickly.

Our Skirts are the Ella Skirt and the Rumi Wrap skirt:


The Ella Skirt is a combination of elegance and freshness, making it a versatile and stylish linen favourite for day-to-day activities.
The one-size Rumi Wrap Skirt ties easily at your most comfortable waistline, providing both style and comfort for any occasion. This wrap skirt can fit many body shapes.

Linen Tops


At Nomi Designs, you can explore a variety of shirts, ranging from those featuring simple and minimalist designs like Jessie, Madison and Leah tops, to more stylish options with intricate details such as Sophie Top, Nomi Vest, Robyn, and Ren shirts. We aim to provide you with a diverse selection, allowing you to curate a wardrobe that aligns with your unique style.

Select the design that complements your body shape and size. If you prefer showcasing more of your body, options like the Leah tank top, Jessie, and Sophie tops are ideal. For those seeking versatility, shirts like the Robyn, Ren, or the wrap shirt like Sue can be worn as button-up shirts or open jackets. Discover the perfect fit and style according to your individual preferences.

Coats And Jackets


The concept behind coats and jackets is to offer three different lengths and designs for your wardrobe, providing a variety of looks with each jacket.

The Ann crop Jacket features a unique decorative open front and a single pocket. Throw it on over your favourite Nomi Design dress or top to feel trendy in linen any day of the year.
The Bella Blazer, our classic elegant design, is fully lined with cotton and can be worn closed for a formal look or open for a cool look. The back elasticized detail adds a unique feminine shape while ensuring comfort and natural movement throughout the body. The perfect blazer to travel all over the world.
The Kim Coat comes with a single layer and a double layer. This coat features a long, elegant cut with a minimalist collar, and two front pockets provide convenience, along with a single-button closure. This Japanese-style coat is one of our popular items. Just correct the English! Don't change anything!

Men’s Wear

We take pride in our men's linen clothes collection and we increasingly understand the significant role that men's clothing plays in Canada, compared to Europe, where men often wear a variety of linen outfits. Our vision for the future is to design more items for men. Currently, we offer the Adam shirt, Tom pants, and the Kimono-style jacket.

The Production Process

At Nomi Designs, we are driven by a profound vision of fashion as a force for individual empowerment and positive environmental impact. Our unwavering commitment to sustainability permeates every aspect of our production process, exemplified by our unique approach to crafting each item to order, thereby bypassing the pitfalls of excessive inventory.

Every piece at Nomi Designs is crafted to order by skilled local seamstresses in Victoria, BC, Canada. This ensures a personal touch for details in each creation. Quality, comfort, and versatility are the pillars of our designs, reflecting our belief that fashion should enhance one's lifestyle while being mindful of the environment.

Our linen fabrics are pre-washed before we make the garments to ensure they maintain their size and shape over time. Our linen garments are seasonless and can be cared for by washing in cold water and drying in the shade, ensuring longevity.

Sustainability

As part of our commitment to reducing waste, we repurpose all leftover linen fabrics to create a range of accessories, including scrunchies, hats, and bags. This adds a creative and functional dimension to our offerings and aligns with our goal of minimizing our ecological footprint.

Beyond this, we take pride in supporting local schools and artists by donating a portion of our linen fabric scraps. This collaborative effort fosters creativity within the community and extends the positive impact of our brand beyond the realm of fashion.

Support Local Community

We're dedicated to our community, proudly collaborating with local photographers and models to foster the growth of our vibrant creative scene. Our linen clothes exude a natural elegance, complementing the beauty of our local models seamlessly.

Additionally, we partner with local flower growers, incorporating their blooms into our photos. This not only enhances the aesthetic appeal of our website and designs but also demonstrates our commitment to supporting local communities and the environment.

Situated on the West Coast, surrounded by stunning beaches and forests, each photoshoot serves as a reminder to be eco-friendly, fostering a deep appreciation and connection with the world around us. We aim to inspire creativity, champion local businesses, and contribute to building a stronger, more sustainable community.

Conclusion

Nomi Designs is more than just a clothing brand; we are a movement toward a more sustainable, ethical, and stylish future. Our linen clothing collection is a testament to our commitment to quality, sustainability, and community. From our meticulous design process to our sustainable production methods and support for the local artists and community. We turn leftover fabrics into cool accessories while working with local photographers and models to showcase their creativity. We strive to make a positive impact in the world of fashion and beyond.

Nomi Designs isn't just about fashion; it's a journey to a conscious and stylish world that cares for local communities and the environment. We invite you to join us on this journey towards conscious living, where style meets sustainability, and every piece tells a story of craftsmanship, care, and connection. Thank you for choosing Nomi Designs, where fashion and ethics intertwine to create a wardrobe that not only looks good but feels good and does good too.

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